Build a legacy - your legacy with WSB & Associates, Inc., named to the StarTribune's Top Workplaces in Minnesota for the sixth consecutive year and the Zweig Group Hot Firm List for the fifth consecutive year. 

What You Will Do: WSB is seeking a Public Engagement Director to lead, assemble, collaborate with, and support teams of company personnel and a diverse array of public and community representatives to provide a comprehensive strategic approach to public engagement.

The primary duties of this position include:

  • Manage and deliver public involvement, public relations, communications campaigns in excess of $1 million
  • Working closely with political appointees and officials
  • Lead and develop internal public engagement staff
  • Develop comprehensive communications plans for large complex transportation or public projects.
  • Work with clients, media and staff to handle emergency and routine events
  • Research and develop key points for emergency and routine events
  • Direct, delegate, prioritize, manage, supervise and perform the work of subordinates
  • Plan, coordinate, facilitate and manage the communications, outreach, and public involvement activities for plans and projects of varying size
  • Lead media campaigns including key message construction and delivery
  • Lead and create social media and digital campaigns that create authentic and targeted online engagement with stakeholders
  • Strategically develop project literature, both written and electronic
  • Employ innovative community engagement techniques to reach a broad audience of stakeholders. This person will coordinate, organize, and facilitate formal and informal meetings, workshops, open houses, focus groups, coordinate marketing materials and gather data as needed.
  • Manage client contacts, client satisfaction, and cultivate client relationships

What You Will Bring 

Qualified candidates will have the following background:

  • A four-year degree; preferably in communications, marketing, planning, urban studies, or related field
  • Minimum of 10 years of applicable experience
  • Strong written and verbal communications skills necessary to interact with a variety of audiences
  • Experience in outreach strategies which are sensitive to cultural diversity and political situations
  • Experience developing multi-channel content including social media, digital content strategy, management and storytelling
  • Proven ability to develop and manage relationships with media targets and reporters
  • Executive presence with an ability to work effectively and collaboratively within complex organizations
  • Available to work some evenings and weekends
  • Valid driver’s license with clean driving record

Our preferred candidates will also have the following:

  • Proficiency in Adobe InDesign
  • Experience in implementing social media and digital campaigns
  • Public relations and knowledge of media relations
  • Previous public engagement activities within the public sector
  • Public Relations Agency experience
  • Knowledge of Civil Engineering or Transportation services

Who We Are: WSB is a professional consulting and design firm with offices in Minnesota, North Dakota, Texas, and Colorado. WSB has over 400 staff members who provide diverse engineering, planning, environmental, and construction services to clients in the government, energy, and commercial markets. Our services also include GIS, landscape architecture, right of way, and surveying.

Equal Opportunity Employer, including disabled and veterans.