Can you believe that all the advertising and marketing for Morris-Jenkins is coordinated by a single, solitary, very exhausted young woman? Are you willing to be her Sancho Panza or the Robin to her Batman? Are you ridiculously committed, absurdly talented, hungry enough to eat dog food, and well mannered? Seriously, Mr. Jenkins can't abide people who aren't well mannered. Mr. Jenkins really is EXACTLY like you see him in all those TV ads with Bobby.
Your job will be to help me do my job. And it's going to blow your mind how much work there is to be done. You're going to have to display a lot of personal initiative and an incredibly strong work ethic.
Do you write well?
Can you tell a story that keeps people listening?
Are you persuasive?
Can you come up with titles and descriptions for YouTube videos that will make people want to watch them?
Can you monitor the trends in social media/blogs/YouTube videos and then adapt the social media messaging of our Heating and Air Conditioning company to that? Can you write intelligent and interesting customer letters, create informative and entertaining website content, craft direct mail messages, email-blasts, and social media posts that charmingly target prospective customers?
Able to do all this at a moment’s notice?
Can you improvise so well that it looks like you worked on it for days?
Can you happily assist our salespeople with iPad management, sales presentations (pictures and/or videos), print and digital selling tools?
Are you organized, but spontaneous?
Do you always have a good attitude?
I mentioned the part about staying up all night when we have a television shoot, didn't I?
We pay really well and people LOVE working here.
If you are still intrigued, please continue to read the full job description below. We look forward to hearing from you soon!
Join us at Morris-Jenkins, voted #1 Top Workplace in the mid-size category by Charlotte Observer in 2016! Our company culture is unmatched (we know how to have fun!). See for yourself by viewing the Morris-Jenkins YouTube Channel. Help us help our customers feel comfortable in their own homes!
Morris-Jenkins is the market leader for residential HVAC service in Charlotte, NC. We are proud of our past and even more excited about our future. Morris-Jenkins Co. continues a 58 year trend of growth and stability.
SUMMARY DESCRIPTION:
Coordinate and assist with marketing activities, which includes graphic design, multimedia advertising, direct mailing, printing, and special events. Must be able to monitor trends in social media, blogs, and YouTube to adapt our messaging to meet company goals. General Purpose: Graphic Design (Print and Digital Material), Multimedia Content Marketing, Branding, and Promotional Marketing.
JOB RESPONSIBILITIES:
- Support Marketing Director in developing custom print, digital, and social media marketing content
- Design print and digital content for branding
- Plan, promote, execute, and monitor delivery of various advertising promotions/campaigns across multiple media channels
- Coordinates multimedia marketing activities
- Develops sales presentations and selling tools
- Create advertising and promotional materials by compiling data and developing presentation formats
- Plan, promote and execute Call-to-Action Campaigns
- Branding and management of website copy, messages, pictures, etc.
- Design print and digital selling tools
- Write direct response material, relationship building communications for customers and prospective customers
- Write articles and promotional material for the company
- Edit and update company website by working with appropriate vendors
- Maintain marketing library by checking and replenishing inventory
- Partners with various departments in drafting and developing marketing content
- Provide support for marketing events and exhibitions as required
- All other duties as required by manager
MINIMUM REQUIREMENTS:
- 1+ year of Marketing experience
- Associate Degree in Graphic Design/Illustration, Marketing, Communications or closely related field
- Graphic Design proficiency with Adobe Creative Suite InDesign, Illustrator, and PhotoShop
- Sound understanding of marketing principles, function and concepts
- Strong copywriting skills and the ability to communicate complex ideas
- Personable, presentable and articulate
- Team-player attitude and mentality
- Expert oral and written communication skills
- Strong ability to work independently, set priorities, and solve problems
- Ability to fluently speak, write, and read English language
PREFERRED REQUIREMENTS:
- 3+ years of progressive Marketing experience
- Bachelor Degree in Graphic Design/Illustration, Marketing, Communications or closely related field
- Proven success in Social and Video Media Marketing with customer engagement
- Prior branding and direct response advertising experience
- Demonstrated Creative Writing success
- Experience with Paid Google/Display Advertising
