Company Overview: Coastline Equipment is a premier provider of heavy equipment solutions and services, specializing in John Deere construction machinery. With multiple locations serving Southern California, Nevada, and Idaho, we proudly support the construction, mining, and forestry industries with exceptional products and outstanding service. Headquartered in Long Beach, California, Coastline Equipment is dedicated to helping clients achieve project success through reliable machinery, expert maintenance, and a commitment to safety and innovation.
Position Overview: The Construction Equipment Sales Representative is responsible for driving equipment sales and building strong client relationships within the northwest LA and South Bay area. This role is crucial to expanding Coastline Equipment’s market presence, delivering tailored machinery solutions, and maintaining our reputation for excellent customer service. Based in our Long Beach, CA location, this individual will work directly with clients to understand their equipment needs, provide demonstrations, and facilitate the purchase of new and used construction machinery.
Key Responsibilities:
- Sales Representation: Represent Coastline Equipment in the sale of machinery to customers within a defined sales area, delivering outstanding service and support.
- Product Knowledge: Maintain up-to-date knowledge of features, benefits, and applications of all equipment sold by the dealership.
- Competitive Awareness: Monitor competitive activity and product offerings, providing timely feedback to management.
- Customer Relationship Management (CRM): Maintain accurate and current customer information within assigned territory for effective sales management.
- Sales Process: Follow a defined sales process to ensure a consistent, customer-focused approach to equipment sales.
- Vehicle & Equipment Maintenance: Keep assigned company vehicles and equipment in good condition, adhering to maintenance schedules.
- Customer Events & Demonstrations: Assist with preparation and execution of customer events and conduct field demonstrations of new equipment.
- Market Insights: Monitor trends in customers' business activities and provide timely communication to management.
- Financing Assistance: Maintain current knowledge of financing options to support customers in securing equipment purchases.
- Training & Development: Attend relevant sales training events and seminars to enhance sales capabilities and product knowledge.
- Trade Evaluation: Stay informed on used equipment values to accurately assess trade-in opportunities.
Required Qualifications:
- Minimum of 2+ years of sales experience within the construction industry.
- Strong knowledge of construction equipment and related operational practices.
- Proficiency in standard desktop applications, including Microsoft Office and internet functions.
- Flexibility to work varied hours to meet client needs.
- Excellent interpersonal skills, with the ability to build strong client relationships.
- Analytical skills for interpreting sales reports and trends.
- Bilingual proficiency in Spanish and English is preferred.
Relationships and Roles:
- Core Values: Embrace and promote Coastline Equipment’s Core Values in all interactions.
- Professionalism: Set a positive example in personal character, organizational skills, and commitment to safety.
- Collaboration: Demonstrate a professional demeanor, working cooperatively with customers, employees, and management to achieve sales goals.
Minimum Qualifications:
- High school diploma or GED equivalent.
- Authorized to work in the United States.
Other Requirements:
- Ability to pass a pre-employment drug test.
- Must be 25 years or older due to safety regulations.
Physical Demands:
- Ability to drive and travel within the sales territory.
- Capability to lift up to 50 pounds as needed.
Compensation & Benefits:
- Wage: Base salary plus commission, commensurate with experience.
- Benefits: Coastline Equipment provides health, dental, and vision insurance, paid time off, and paid holidays after 90 days of employment.
Equal Employment Opportunity (EEO): Coastline Equipment provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, or marital status. Coastline Equipment complies with applicable state and local laws governing non-discrimination in employment in every location where we operate. This policy applies to all aspects of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.