Current Job Title: Marketing Coordinator
Job Description:
The Marketing Coordinator supports the Marketing Director by ensuring the smooth execution of both marketing initiatives and event planning. The associate will handle a diverse set of responsibilities across administrative, marketing, public relations and event management functions to promote Bensonwood. You will be organized, communicative, and capable of juggling multiple projects simultaneously while maintaining a focus on quality and timeliness.
Key Responsibilities:
- Administrative & Marketing Operations
-
- Manage organization of Teams folders and Boards/Tasks within the Project Management system (Asana).
-
- Prepare and maintain marketing-related meeting agendas.
-
- Take and distribute action item notes from departmental and cross-departmental marketing meetings.
-
- Track and respond to all incoming marketing requests, ensuring timely follow-up.
-
- Assess and coordinate digital marketing requests, determining if they pertain to graphics, video, client gifting, or public relations.
-
- Manage the company’s online store, including vendor communication, order tracking, and quarterly updates with new items.
-
- Oversee client gifting by collaborating with the Director and Admin to determine gifts, manage the process, track progress, order merchandise, and ensure fulfillment.
- Event Planning & Management
-
- Schedule and coordinate all aspects of home tours, including dates, times, cleaning services, donations, and marketing collateral ensuring a seamless experience for homeowners and attendees.
-
- Plan and execute marketing and sales tours by selecting dates, preparing marketing materials, and overseeing setup, check-in, and cleanup.
-
- Manage all aspects of conferences and tradeshows, including developing strategic plans, scheduling meetings with attendees, preparing marketing materials, and staying up to date on event updates.
-
- Ordering and prepping all marketing and sales collateral needed for events.
- Public Relations & Advertising/Communications
-
- Coordinating and following up on editorial features, potential interviews and other PR opportunities.
-
- Coordination and following up on print and digital advertising campaigns by communicating with ad sources, ensuring timely ad submissions.
- Salesforce Management as needed
-
- Creating Campaigns for events and other marketing activities.
-
- Salesforce and Account Engagement Reporting.
-
- Segmentation lists, organization and updating of contacts and more.
Education and Experience
- Bachelor's degree in marketing or communication or the experiential equivalent
- 1-3 years of experience in the marketing and communications field (preferably in the construction or manufacturing sector) preferred – but training is available for the right candidate
Additional attributes of success
- The ideal candidate for this position is curious, self-motivated, and organized. As a small team, personality is important as well – we will train the right candidate!
- Positive, can-do team player with strong problem solving and project management skills, a systems philosophy, and ability to positively motivate team to accomplish goals
- High attention to detail with the ability to:
- Complete assignments accurately
- Organize and prioritize work to meet deadlines
- Work independently and collaboratively within a team setting
- Strong verbal and written skills with ability to read and communicate technical information and prepare contract documents
- Experience with Microsoft Office and Adobe Creative Suite programs, web applications, social media sites, and Salesforce preferred
- Ability and flexibility to take on other responsibilities as assigned
Compensation & Benefits
- Compensation will be based on skill level and experience
- All candidates should have legal work status in the United States
- Bensonwood is an equal opportunity employer
- Voluntary Dental insurance
- Voluntary Short-term Disability