BVK is looking for a hands-on Programmatic Media Specialist who lives in the platforms and thrives on performance. This is a keyboard-in-the-DSP role for someone who understands how to build, optimize, and scale campaigns that deliver measurable impact. You’ll play a critical role in trafficking, launching, and optimizing programmatic campaigns while partnering closely with Planning and Account teams to ensure we exceed client goals.

What You’ll Do:

  • Manage programmatic campaigns across Display, Online Video, CTV/OTT, Audio, Native, and Digital Out-of-Home, providing tactical insight, optimization, and reporting.
  • Execute within leading DSPs (e.g., The Trade Desk, Cadent, Amazon DSP, etc.)
  • Monitor daily pacing, performance, and KPIs to maximize client performance.
  • Optimize campaigns using data-driven insights and testing methodologies (A/B testing experience a plus)
  • Build detailed performance reports that clearly communicate business impact.
  • Translate campaign insights into actionable recommendations for Planning teams.
  • Collaborate cross-functionally to ensure flawless execution and performance.
  • Track spending, monitor budgets, and proactively identify optimization opportunities.
  • Contribute to client presentations and performance reporting.
  • Assist with keeping BVK at the forefront of AdTech utilization in an evolving market.

What You Bring:

  • Bachelor’s degree
  • 2+ years of hands-on experience executing programmatic campaigns in a DSP.
  • Experience with programmatic DSP’s, and familiarity with Google Ad Manager, Google Analytics, SSPs, ad exchanges, and data integrations
  • Working knowledge of performance media and digital ecosystem fundamentals
  • Detail-oriented mindset with strong organizational skills.
  • Ability to manage multiple campaigns and deadlines in a fast-paced environment.
  • Clear, confident written and verbal communication skills
  • A proactive, solution-oriented approach to marketing challenges
  • Performance first attitude with the ability to work independently.
  • Curiosity about emerging trends, tech, and innovation in advertising technology
  • Preferred familiarity with the marketing needs of clients in the hospitals, tourism, and higher education industries.
  • Advanced knowledge of Microsoft Excel

Who You Are:

You’re meticulous and accountable. You understand that optimization is never “set it and forget it.”  You’re comfortable owning campaigns end-to-end, but you also collaborate seamlessly with strategists and account teams. You thrive under pressure, meet deadlines consistently, and bring both urgency and accuracy to your work.

Why BVK?

At BVK, we believe media should drive meaningful business outcomes. You’ll join a collaborative team that values smart thinking, data-driven decisions, and continuous improvement. This is an opportunity to deepen your expertise in programmatic media while making a real impact on client success.

Please note: This job description is not intended to be an exhaustive list of duties. Responsibilities may evolve over time.

 

BVK is an EEO/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.

 


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